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Sainsbury’s Xmas 2014 – Analyse A Real PPC Campaign

The last article in the ‘Analyse A Real PPC Campaign’ series looked at Natoora which we found to have a few pros and cons to its landing page such as having slightly too much content on the landing page (too much for the web user to digest in seconds which may promote a higher exit/bounce rate). In this article, with Christmas creeping up ever…
Article by PPC – About PPC – Pay Per Click Management | ppc.org. Read entire story here.