An Essential Guide to Crafting Effective PPC Headlines – PPC – About PPC – Pay Per Click Management
PPC headlines significantly impact the success of your performance campaigns. Given that users spend less than 0.7 seconds on each online ad, it’s crucial to create captivating websites that grab their attention instantly. (Credit: Shutterstock) Every internet user faces a…
Mastering AI-Driven PPC Bid Strategies: A Guide to Maximizing Performance – PPC – About PPC – Pay Per Click Management
Are you tired of guessing your way through PPC bidding? Discover the various types of bidding strategies for Google Ads and how to make informed decisions with AI. (Credit: Shutterstock) Let’s discuss PPC bidding strategies. If you’ve ever felt like…
Programmatic IO: The Future of Digital Advertising Efficiency – PPC – About PPC – Pay Per Click Management
Digital advertising has undergone significant advancements over the past decade, with one of the most notable being the use of programmatic insertion orders (Programmatic IO). (Credit: Shutterstock) These Programmatic IOs have transformed the interaction between advertisers and publishers, making ad…
Tips for Managing Debt and Getting Ahead Financially
In the intricate dance of personal finance, debt can be a formidable partner — one that, if not managed well, can lead to a downward financial spiral. But fear not; managing debt is a skill that can be honed with…
More Volatility in Rankings! Core Update Gains Disappear
Welcome back to another episode of the Niche Pursuits News Podcast! This week Jared and guest host Morgan Overholt break down the biggest news affecting publishers and SEOs and cover the latest moves by Google. After the news, they talk…
6 Retargeting Strategies to Enhance Your Campaigns – PPC – About PPC – Pay Per Click Management
Retargeting leverages the concept that not every visitor who encounters your brand or product will convert on their initial visit. By re-engaging users who have previously interacted with your site or ads, retargeting helps bridge the gap between initial interest…
Google Have Been Found Guilty of Having an Illegal Search Monopoly. Here’s What It Means for The Tech Giant. – PPC – About PPC – Pay Per Click Management
A Washington D.C. judge has recently ruled that Google is guilty of violating U.S. antitrust laws by maintaining an illegal monopoly over the search engine market. During the nearly year-long trial, which was extensively covered by Stewart Dunlop for PPC…
Hypehyperion’s Approach to Facebook Advertising for Beauty Brands: Driving E-Commerce Sales in 2024 – PPC – About PPC – Pay Per Click Management
In the ever-evolving world of digital marketing, beauty brands need to stay ahead of the curve to captivate their target audience. Facebook remains a powerful platform for beauty brands to reach potential customers, build brand awareness, and drive sales. At…
How Brie Moreau Studied 260k Search Results to Understand How Google Views Content
This week, SEO expert Brie Moreau doesn’t share his business results but, rather, the results of an incredibly in-depth study he did analyzing 260k search results to find an answer to a major question: what does Google want exactly? Using…
9 Attributes to Deploy to Supercharge Your Google Shopping Feed – PPC – About PPC – Pay Per Click Management
Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money on the table. Worse, it’s making you less profitable than you could be. (Image: Shutterstock) If…
How This 27-Year-Old Runs a +$4000/Month YouTube Channel
Jamie Penney’s entrepreneurial adventure began when he was in university. He dabbled in niche sites and a travel vlog on YouTube successfully until the recent Google updates, but he really found his groove when he focused his efforts on a…
How to Balance Your PPC and SEO Strategies – PPC – About PPC – Pay Per Click Management
Digital marketing is essential to building a successful brand that drives measurable results. However, with digital marketing strategies constantly evolving, it’s easy to feel overwhelmed by the array of options for reaching customers online. Many business owners find themselves asking…
AI Advances! A Look at August Core Update Data
Welcome back to another episode of the Niche Pursuits News Podcast! This week Jared and guest host Brooks talk about what’s happening in the SEO, Google, and AI world, they share the projects they’re working on, and they discuss some…
How Mike Heroux’s Membership Site Earns +$500k/Year
While Mike Heroux worked professionally as a financial planner, he always had a financial blog side hustle. It took some time to finally make the decision to go all-in, but he eventually dove headfirst into blogging. In fact, he grew…
Understanding the Importance of a Windshield for Your Can Am Defender
Off-roading in a Can Am Defender offers an exciting and rugged experience, but it also presents unique challenges. The unpredictable nature of outdoor environments—wind, rain, mud, and debris—can quickly make a thrilling adventure uncomfortable or even dangerous without the right…
20 Boring Businesses That Can Make You Rich!
When dreaming up new business ideas, some of the most boring businesses are often overlooked. However, it’s the boring business ideas that can often be the most sustainable and profitable. The Best Boring Businesses to Start This Year All of…
Str8 Up South OC Cars and Coffee
{“@context”:”http://schema.org/”,”@id”:”https://johnchow.com/str8-up-south-oc-cars-and-coffee/#arve-youtube-okm92xo6gms-2″,”type”:”VideoObject”,”embedURL”:”https://www.youtube-nocookie.com/embed/OkM92xO6Gms?feature=oembed&iv_load_policy=3&modestbranding=1&rel=0&autohide=1&playsinline=0&autoplay=0″} South OC cars and Coffee is the biggest weekly car show in the world. Every Saturday, over 1000 cars and 10,000 people show up to the San Clemente Outlet mall for a morning of car spotting and a cup…
Google Offers New Insights in Lengthy Interview?
Welcome back to another episode of the Niche Pursuits News Podcast! This week Jared and guest host Morgan Overholt take on the latest SEO news and break it down for listeners. They also share the side hustles they’ve been working…
The Most Important Things You Should Know About Workers’ Compensation Laws
Workers’ compensation laws are a crucial aspect of ensuring the protection and well-being of employees in the workplace. These laws establish a framework for providing benefits to workers who suffer injuries or illnesses as a result of their employment. Understanding…
I Make 7-Figures/Year From Cold Email Outreach
When Adam Rosen founded his first tech startup, he learned a lot of important skills before he eventually sold it. One of those skills was using cold email as a sales technique. Fast forward to today, Adam has his own…