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Year: 2012

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Why Bloggers Should Use PPC To Grow Their Website

When asked the question ’how can you increase traffic to your blog?’, most bloggers will reply with an answer stating to write articles for SEO benefits. Ultimately, this is the best way to gain consistent, high quality, organic traffic. However, there are other ways you can gain traffic to a website. …

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Tips for SEO to Avoid Most Dangerous Misunderstandings

It’s completely sole true about Search Engine Optimization that it remains continuously changing. You will find a lot of information and details available on many platforms, now it is not so difficult to find out about that what the requirements to work efficiently are. The key process modifications continuously change the Search engine optimization situation, and so …

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Adsense With A New Half-Page Advertisement

Are you one of the millions of people that are using Google Adsense?  How about some of the people that have been banned by Adsense?  Earlier today Google announced a 300×600 pixels ad to be part of their Adsense ad units.  What do you think about Adsense with a new half-page advertisement.  In this post we go into why this …

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Doctors and Social Media: Should Patients Be Influenced?

Today’s doctors work in a world where your virtual reputation has just as much, if not more, importance than your word-of-mouth reputation. Now that doctors have caught on to using social sites like Facebook and Twitter, patients should stop to wonder whether that’s really the smartest way to choose their physicians.  For now, it…

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8 Tips For Creating Effective Remarketing Campaigns

Given that in most of the landing pages for 99{57b8cc37fd24bce1cf64c8b05d9407ce9171516056c1f5e762677747187a0de4} of visitors do not get the desired effect, remarketing or retargeting is a powerful tool to recapture our users and improve conversion rates at relatively low cost. Remarketing campaigns that have come to double the conversion rate conversions generating between 40{57b8cc37fd24bce1cf64c8b05d9407ce9171516056c1f5e762677747187a0de4} and 50{57b8cc37fd24bce1cf64c8b05d9407ce9171516056c1f5e762677747187a0de4} cheaper. However, the remarketing is not a foolproof solution, so it requires effort on our part, and that is to get the most we plan and optimize campaigns accordingly. Here are 8 Tips For Creating Effective Remarketing Campaigns.  These tips will help  you to optimize and generate …

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Why You Need To Be A PPC Expert To Be A Blogger

There are millions of searches a month by web users looking for ways to make money online the easy way. The most used way to make money online is obvious: through blogging. However, this doesn’t always mean it is the easiest form of online monetization. To become a blogger, you need to have entrepreneurial skills such as being self motivated and determined to succeed. Starting out as a blogger is a long and horrible process, …

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How To Get Started With Google PPC Video Included

My clients are always wanting to know how to drive traffic to a website. Typically they are the most interested in SEO, but due to the nature of how long it takes to get results, I recommend that they be doing Google PPC. If you don’t already know this, Google PPC was specifically designed for eCommerce business owners. Most of my clients have seen Google Ads before, but never considered it as a means to drive traffic and get sales. Just like anything in life, Google PPC has a learning curve. It takes time to learn how to ride…

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Infolinks 2012 Publisher Review – In-Text Advertising

For the last few weeks, I have been using Infolinks and in-text advertising to monetize my website. With what you could call an ‘upbringing’ in blogging where I learnt the best and only way to make money from blogging is through Adsense, I was interested to try out other forms of advertising: inparticularly in-text. I have always heard of great stories about in-text advertising gaining great click through percentages which ultimately means …

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Try AdWords Express – Get Double Matching on Your First $125

This morning I was greeted by several emails from Google offering up to 2 free months of advertising on AdWords Express. So is that a good deal? What is AdWords Express exactly, how does it work with Adwords?  Try AdWords Express today, we’ll show you why. What Is AdWords Express Google touts the product as “the easiest way to start marketing your small business to customers online.” Upon closer inspection we see that AdWords Express differs from…

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The Rise of the Content Marketing Moron

In case you didn’t hear, there’s a new craze in town. It’s called Content Marketing. There’s a serial site-killing Google Penguin on the loose, and he seems to be eating bad SEOs for breakfast. Many of those bad SEOs have been reincarnated as bad Content Marketers. It goes like this: Stage 1: “Hmm, I sure…

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Good to Great Copywriting in 24 Hours

David Ogilvy, the godfather of advertising once wrote, “Never send a memo or a letter on the day you write it. Read it aloud the next morning – and then edit it.” David Ogilvy: One of the greatest ‘Mad Men’ that ever lived. We may have abandoned the letter, but we shouldn’t abandon common sense. Before sending an important email, or publishing any writing of significance, our words need time to incubate. A lot can change in 24 hours. The moment your ideas are projected …

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These 5 Moonlighting Tips Will Rescue Your Sanity

The fastest way to change career is to quit one job and start another. If you intend to work for yourself – and have no prior experience – this path is also stupendously reckless. The smartest way is to moonlight. Moonlighting — v. The act of balancing one job on top of another, often in the dirtiest recess …

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How to Become a Guru (and Dominate Any Market!)

Anybody can be a Guru on the Internet. And unfortunately, nearly everybody tries. The Internet Guru has become a caricature figure tainted by laughable self-promotion, boundless ego and really poor end product. Some of the ill-sentiment is driven by jealousy, and most of it is entirely justified. It’s depressing for a new blogger to commit blood…

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A Memorable September

September has been one of the more memorable months of the year, and to a certain degree, my life. I started the month by getting engaged. Pop culture suggests that ‘if you like it then you should put a ring on it‘. Well, I like her. So I tried to put …

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Neuromarketing: Social Proofing on Landing Pages (Part 1)

Neuromarketing is one of those buzz terms used to describe a recent infatuation with new technology. It’s promise is simple. Consumers make buying decisions based on unconscious factors that are out of their control. The purpose of neuromarketing is to anticipate unconscious reactions and provide the ultimate sales platform: an emotional and logical boot in the direction of your checkout cart. It is a study driven by the emerging field of neuro web design…

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Neuromarketing: The Weapons of Mass Conversion (Part 2)

Note: This is the second of a two-part series on Neuromarketing. Read the first part here. Previously we looked at how social proof can lead to more conversions, more sales and more money in your bank account. Social proof is a cornerstone of neuromarketing. But it’s not the only child. In this post, we’…

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Change of Plans: I’m Moving to America

By now, you are surely familiar with Finch’s twice-a-year, “I’m Moving to…” post. I change plans faster than a badger in a honey maze. The latest twist should therefore come as no surprise. Only a few months ago, I revealed that I was trading London for Bangkok (where I lived in 2010/11). Much has changed…

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Banners Broker Scam – Don’t Let It Affect You

Banners Broker is one of the most popular MLM programs of recent times. It also happens to be one of the most sophisticated and bloodsucking ponzi schemes I have ever come across. Banners Broker is based around an industry we know a lot about – online advertising. Before I continue, let me point out the obvious. This post is not written for my usual readers. If you’re expecting tips that can improve your…

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How to Learn by Osmosis: The Traits of a Successful Affiliate

There are many blogs, forums and ebooks where you can learn the intricacies of online marketing. Some are great, some are poor, but nearly all are inferior to the process of learning by osmosis. Osmosis is the art of unconscious learning. It is where we stop studying materials, and start absorbing them. 1) Park balls on knowledge 2) … 3) Profit $$$ Learning the Facts vs. Learning the Meaning Imagine two kids go in to a lecture. One has a…

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How to build your own traffic source

Never put all your eggs in one basket. I am sure you heard that one before and diversification is now more important then ever. We all noticed the ever rising costs of traffic, the daily influx of new affiliate marketers and all the dying networks around us. Affiliate marketing is like a warzone – only the strongest will survive! If you want to be on top of the game in 2013, you should: – grow your own traffic sources – build your own offers – have your own affiliates Traffic sources are getting more competitive and it certainly…