Black Friday, Cyber Monday, Twinkies, and @affiliatesummit Headed to Philadelphia
This week on the Affiliate Thing podcast (listen to the latest Affiliate Thing), Shawn Collins and Lisa Picarille talked about Walmart employees threatening to walk out on Black Friday, Affiliate Summit East 2013 in Philadelphia, and the new PMA Board of Directors. They also talked about ways to get a free pass to Affiliate Summit West 2013, finding…
Performance Marketing Summit 2013 Registrations Now Open
Registration is now open for Performance Marketing Summit 2013 for individual passes. The Performance Marketing Summit is taking place March 12, 2013 in New York City. The one day conference will take place at the Baruch College Vertical Campus (site of Affiliate Summit Social Media in 2008 and the first Affiliate Summit in 2003). Space will be limited to 200 people. The Performance Marketing Summit is an Affiliate Summit event. Early bird registration is just $99 through
New Board of Directors for the Performance Marketing Association
The Performance Marketing Association (PMA) has announced their new Board of Directors for 2012-2013. The PMA is a trade association, founded in 2008, by people in the performance marketing industry. Brian Littleton – CEO, ShareASale, Inc. (incoming Board President) Karen Garcia – CEO, GTO Management Robert Glazer – Founder and Managing Director, Acceleration Partners Patrick Grady – CEO, RhinoFish Media Peter Hamilton – CEO, HasOffers Mike Nunez – CEO, AffiliateManager.com Tony Pantano – CEO, Imwave Craig O’Neill – Merchant Support, Savings.com …
Set a Posting Schedule that Encourages Shares and Pageviews
This guest post is by Lindsey Dahlberg of Bloggingtips.com. We’ve all heard the saying, “great content gets shared.” But what happens if yours isn’t getting shared? Does that mean you don’t have great content? Not necessarily. It could mean you have top-notch content, but you’re not posting it at the most opportunistic times of day. Maybe you aren’t interested in social shares but would like to know why your killer content isn’t generating lots of pageviews. Perhaps you’re suffering from the same malady: your content …
10 Ways to Woo Would-be Advertisers on Your Blog
This guest post is by Anup Kayastha of MoneyMakingModes.com. Earning money through blogging is an attractive and viable income source. But it is not possible unless your blog have relevant, current, and useful information for your readers. That will not only help increase traffic to your blog: it will also attract advertisers to buy ads. but to make that a reality, you need to know how advertisers are evaluating your site. What makes them think that your blog is worth their investment? What they are looking for in your blog before offering you a deal for…
The 4-Step Guide to Building Your Authority
This guest post is by Derek of Fear No Goal. If you want people to visit your blog—and stay there—you have to be an authority figure. This is definitely true if you are trying to solve a common problem. You have to know and understand what you are talking about. When people know you’re an expert on a topic, it gives them comfort. They know that they can trust you. They are going to …
One Essential Characteristic of a Pro Blogger Not Your Everyday Blog Writing Advice
Each week, my Content manager Georgina turns away around 20 or so posts for publication at ProBlogger. She tells me that maybe 5-10{57b8cc37fd24bce1cf64c8b05d9407ce9171516056c1f5e762677747187a0de4} of those are of a publishable standard, but they just don’t fit our audience or purpose. The rest aren’t pro-level pieces. Image courtesy stock.xchng user ValsilvaeForget for a moment that these are guest posts—which are supposed to be bloggers’ best content. Instead, I want to think about what that …
Blog Design for ROI, Rule 1: Prioritize the Opt-in Form
This guest post is by Gab Goldenberg, author of The Advanced SEO Book. Are you writing phenomenal posts only to have your poor design fail you? Here’s how to fix that, with rules that will guide you whether you create a custom theme or just pick a theme and adapt it. Today’s…
How to Write a Must-read Product Review
This guest post is by Karol K. Reviews are one of the more common types of content on the internet. I’m sure you’ve looked for a review of a given product yourself once or twice. However, being on the receiving end of a review, so to speak, is a completely different ball game than actually writing one. First of all, some people mistake reviews …
Branding Your Blog: You’re Doing it All Wrong
This guest post is by Julie Cottineau of BrandTwist. A while ago, on this very blog, I read a post about how to make a five-dollar logo for your blog. There were a few things about that post I disagreed with, but chief among them was the assumption that a cheap logo was somehow all…
Advice from Famous Authors a Blog Writer Could Use Today
This guest post is by Colin Olson of Fresh Essays. Every high-school superstar longs to follow in his sport hero’s footsteps. Small business owners idolize those on the Fortune 500 list. Likewise, blog writers can hope for the greatness of past literary giants. While many of the world’s most famous authors are long gone, their words of wisdom still resonate today. Listen to the advice these famous authors have left for blog writers. “What I try to do is write… And it might be just the most boring and …
Blogging in Brief: Targeting, Teasers, and Trends
The last few weeks have turned up some interesting new finds in the world of blogging. I’ve covered some of the more innovative ones here—let us know what cool ideas you’ve spotted in the comments. …and then she called me “Cupcake” I’m not in the target audience for…
Reusing Freelance Writing Online: the Pros and Pitfalls
This guest post is by Emma Merkas of $30 Date Night. It was my blog that landed me my weekly newspaper column. I’m a huge advocate of self-publishing, If you know you’re talented at something, and if you have an opinion you want to express, a song you want to sing, or a specific skill you want to teach, go right ahead and do it. The Internet has more than levelled the publishing playing field—judging by the state of traditional media outlets right now, it’s…
On The Way To SES Chicago
Headed to SES Chicago with our newest employee Hannah Gappa, Not sure she is ready for a industry event but we will see =P. I asked on Twitter and Facebook who was attending and I got like 1 response. Weird. If you are going please comment. Looking for an SEO service that won’t get you banned?
Search Engine Strategies 5 years later
While I will be staying in Chicago until Sunday – SES Chicago is pretty much done for all intensive purposes. This was the first Search Engine Strategies event I have attended since SES San Jose 2008 (photos) At first I felt like I didn’t know anyone. Where was the old gang? David Naylor, Marcus Tandler, Aaron Wall, Jim Boykin, Best Of The Web Dudes, Jenn Slegg, Boser and crew, and many many others. I did however run into some familiar faces. Mel Carson (ever so delightful) and Dixon Jones (who still …
Holy crap and nice to be back
Last thursday I checked out of the hotel I was staying in for SES.. Met my friend Michael Sprouse for lunch, then checked into a new hotel where my wife was going to join me through Sunday. I got settled in my room… about to take a 2 pm call and pull out my computer from my laptop… Where was my laptop? HOLY SHIT WHERE IS MY LAPTOP?!?! I am totally panicing. It’s not in my room. I bust it down to the desk I checked in it. It’s not there. I check with the door guy praying that…
Too White Crew hip hop group is awesome
Last saturday night in Chicago my wife and I got to hook up with some of my high school friends. We went to the Cubby Bear to see this group called Too White Crew. They perform all 90′s rap/hip hop. They were awesome and hilarious. Their attire was very spot on for the genre. Here is some video of them: if (typeof jQuery == ‘undefined’) { document.write(‘</sc’+’ript>’); .mejs-…
Info on the hottest party during ASW
Just when you think networks are done blowing it out, here comes a crazy party during Affiliate Summit West 2013. Mundo Media is throwing a huge bash at the Penthouse in the Cosmopolitan Hotel on January 14th, 2013. The event is a Candyland-themed party and it will be stacked with alcohol and local talent. What else does a pimp affiliate need? Rumors are they are blowing 100k+ on this event so it should be one for the books. While the Mundo Media Candyland event is strictly invite only they are giving away 40 passes to affiliates …
SpyFu’s New Word Split Testing Tool (FREE)
A couple weeks ago I talked about how I got beta access SpyFu’s tool and it showed me that the word “demo” beat out “free demo” and “contact us” on our PAR Program website. So after split testing it… it was indeed right on the money with 30{57b8cc37fd24bce1cf64c8b05d9407ce9171516056c1f5e762677747187a0de4} more clicks. They have now opened the tool up for free. Here is a Video of SpyFu
Why You Shouldn’t Get Into PPC Bidding Wars
A common misconception advertisers associate in pay per click advertising is that if you increase the CPC of your adverts and spend more on your campaign, you will gain more conversions. This might be true. However, in most cases, it is a lie. Spending more on a campaign will not always result in more conversions. This is the first reason why you should not get into bidding wars with competitors in PPC. Here are some more reasons below. Before I go any further, it is important to understand what a bidding war is. A bidding war in …