Adknowledge – Still the place to go if you’re trying to make money from email data
In the last couple years I have been both an advertiser and a publisher with Adknowledge. With all the CPA networks dropping like flies and not paying their partners, I really like to showcase the ones that are rock solid financially and always pay on time. From an email data standpoint they have some unique monetization options. If you’re looking to mail something other than the same old offers you get from every other network, this is the place to…
Urg Busy Week
Sorry for the lack of posts this week. Between catching up from Thanksgiving and interviewing people all week to fill positions for our PAR Program company its been jam packed. Even time I normally have available at night to write posts has been spent reviewing resumes. Running a “real” company is a bitch =P. Its been really educational and continues to be. Word has been spreading like…
How To Get Started With Google PPC Video Included
My clients are always wanting to know how to drive traffic to a website. Typically they are the most interested in SEO, but due to the nature of how long it takes to get results, I recommend that they be doing Google PPC. If you don’t already know this, Google PPC was specifically designed for eCommerce business owners. Most of my clients have seen Google Ads …
Infolinks 2012 Publisher Review – In-Text Advertising
For the last few weeks, I have been using Infolinks and in-text advertising to monetize my website. With what you could call an ‘upbringing’ in blogging where I learnt the best and only way to make money from blogging is through Adsense, I was interested to try out other forms of advertising: inparticularly in-text. I have always heard of great stories about in-text advertising gaining great click through …
Try AdWords Express – Get Double Matching on Your First $125
This morning I was greeted by several emails from Google offering up to 2 free months of advertising on AdWords Express. So is that a good deal? What is AdWords Express exactly, how does it work with Adwords? Try AdWords Express today, we’ll show you why. What Is AdWords Express Google touts the product as “the easiest way to start marketing your small business to customers online.” Upon closer inspection we see that AdWords Express differs from the regular AdWords platform in these …
A Few Ways PPC Can Improve
When you look on the internet for articles based on the publisher or advertiser side to PPC, you will most likely fall upon an article about tips, tricks and helpful information. I want to make this article different from the typical informative article. Just like with everything, nothing is perfect. As much as pay per click advertising has revolutionised the way we look at advertising in general, it will…
PPC Account Review – What Not To Do In Your PPC Account
In this post I will go through a live account review – what not to do in your PPC account that I’m working on. I’m working on a screensaver account today. I’m doing this for a friend and I’m not going to give away what their company name is. When I do FREE work on an account, most of the time I will blog about…
Affiliate Marketing Success Tips
Affiliate marketing can be termed as the performance-based marketing which includes the business records, the industries mainly has the four important branches that is the merchant it is also known as retailer, the network that provides offer, the publisher and the most important customer. Affiliate marketing is somewhat just like Internet marketing. It includes the advertising methods that are used for the promotion. Search engine optimisation is also included in this affiliate marketing, paid per click service and also …
How to Setup a Remarketing Campaign If you Failed The First Time Out
This article is going to teach you how to set up a remarketing campaign. Perhaps you have already tried to market your product or service on websites like Google, Bing and Yahoo. Did your marketing campaign fail? Did you end up spending a $100.00 of your hard earned money to only find out that you got $0 in sales? This is not uncommon. Did you know that 95{57b8cc37fd24bce1cf64c8b05d9407ce9171516056c1f5e762677747187a0de4} of online e-marketers fail the…
How PPC Can Take Your Business to the Next Level
This article will explain how PPC can take your business to the next level and beyond by harnessing the marketing power of the internet. PPC stands for pay per click and most savvy businesses use or have used this form of advertising to turbo charge their businesses. One of the first things in looking at how PPC can take your business to the next…
Best Ad Colour Combination For Maximum CTR
It can be seen to be the million dollar question. Once a blogger has found the right colour combination for their adverts be it when using Adsense or even Ad Dynamo, they will be much better off. As well as freeing up alot of time that would have spent on optimising adverts, the click through rates of adverts will rocket bringing in more earnings for the blogger. For this reason, it is …
Advertising Wars – Nike vs Adidas
An important aspect to always remember in pay per click advertising is the fact your campaign is going head to head against a competitor’s. PPC is a war full of advertisers wanting to gain the best ad position for their adverts to be viewed on and clicked on. For this reason, this article will look at two of the biggest sports brands and how they go about competing against each other. Nike vs Adidas. Both of them have PPC adverts attempting to attract more web users to their website. However, which is more successful from analysing them? …
The Rise of the Content Marketing Moron
In case you didn’t hear, there’s a new craze in town. It’s called Content Marketing. There’s a serial site-killing Google Penguin on the loose, and he seems to be eating bad SEOs for breakfast. Many of those bad SEOs have been reincarnated as bad Content Marketers. It goes like this: Stage 1: “Hmm, I sure would love to rank highly on Google. It’s a shame the Penguin had to munch…
Good to Great Copywriting in 24 Hours
David Ogilvy, the godfather of advertising once wrote, “Never send a memo or a letter on the day you write it. Read it aloud the next morning – and then edit it.” David Ogilvy: One of the greatest ‘Mad Men’ that ever lived. We may have abandoned the letter, but we shouldn’t abandon common sense. Before sending an …
These 5 Moonlighting Tips Will Rescue Your Sanity
The fastest way to change career is to quit one job and start another. If you intend to work for yourself – and have no prior experience – this path is also stupendously reckless. The smartest way is to moonlight. Moonlighting — v. The act of balancing one job on top of another, often in the dirtiest recess of the night while mere mortals are sleeping. Many Internet Marketers grow in to their jobs by slowly increasing their online earnings until they can afford to work without a secured pay cheque. Another great number of Internet Marketers …
How to Become a Guru (and Dominate Any Market!)
Anybody can be a Guru on the Internet. And unfortunately, nearly everybody tries. The Internet Guru has become a caricature figure tainted by laughable self-promotion, boundless ego and really poor end product. Some of the ill-sentiment is driven by jealousy, and most of it is entirely justified. It’s depressing for a new blogger…
A Memorable September
September has been one of the more memorable months of the year, and to a certain degree, my life. I started the month by getting engaged. Pop culture suggests that ‘if you like it then you should put a ring on it‘. Well, I like her. So I tried to put a ring on her. And thankfully, she didn’…
Neuromarketing: Social Proofing on Landing Pages (Part 1)
Neuromarketing is one of those buzz terms used to describe a recent infatuation with new technology. It’s promise is simple. Consumers make buying decisions based on unconscious factors that are out of their control. The purpose of neuromarketing is to anticipate unconscious reactions and provide the ultimate sales platform: an emotional and logical boot in the direction of your checkout cart. It is a…
Neuromarketing: The Weapons of Mass Conversion (Part 2)
Note: This is the second of a two-part series on Neuromarketing. Read the first part here. Previously we looked at how social proof can lead to more conversions, more sales and more money in your bank account. Social proof is a cornerstone of neuromarketing. But it’s not the only child. In this post, we’re going to look at three of the most powerful selling techniques known to man. Some might call them the twisted twins…
Change of Plans: I’m Moving to America
By now, you are surely familiar with Finch’s twice-a-year, “I’m Moving to…” post. I change plans faster than a badger in a honey maze. The latest twist should therefore come as no surprise. Only a few months ago, I revealed that I was trading London for Bangkok (where I lived in 2010/11). Much has changed since then. For a start, I got engaged to an American girl. Engagement raises a lot of ‘life questions’. Questions such as: Should I houseban Pinterest until the vows are exchanged? Does she really think …